TYPE:

Brand Identity

TOOLS:

Illustrator

Cover
Cover
Cover

Poiema Salon

About.
Developed a cohesive brand identity to position a new salon in a competitive, style-driven market.
Problem.
The project required building a modern salon brand that could feel fresh and contemporary while maintaining a deep sense of community connection.
Solution.

A clean, flowing, and vibrant identity that reflects the salon’s signature blend of artistry and renewal.