TYPE:
Brand Identity
TOOLS:
Illustrator
Poiema Salon
About.
Developed a cohesive brand identity to position a new salon in a competitive, style-driven market.
Problem.
The project required building a modern salon brand that could feel fresh and contemporary while maintaining a deep sense of community connection.
Solution.
A clean, flowing, and vibrant identity that reflects the salon’s signature blend of artistry and renewal.




